Source: Netease Technology
Sabuwar iPhone SE tana samuwa a ƙarshe.
Farashin lasisi yana farawa a yuan 3299.Ga masu amfani waɗanda har yanzu sun damu da suApple, amma har yanzu suna kan farashin yuan 10,000, wannan samfurin yana da kyau sosai.Bayan haka, an sanye shi daAppleMafi kyawun A13 bionic processor.
Duk da haka, iPhone mai farashin fiye da yuan 3,000 babban rauni ne ga sauran masana'antun wayar hannu.
Gaskiya ne cewa farashin iPhone yana ƙara tsada.
Kasashen waje kafofin watsa labarai gsmarena kidaya farashin iPhone a cikin 'yan shekarun nan, da kuma ƙarasa da cewa bayyanar daIPhone Xya kawo babban farashin wayoyin salula na Apple zuwa wani sabon matsayi.A cikin 2017,IPhone Xba zato ba tsammani ya ɗaga iyakar farashin wayoyi zuwa yuan dubu takwas ko tara, kuma tun daga lokaciniPhone XS, farashin manyan wayoyin iPhones ya haura yuan 10,000, ya barWayoyin hannu na Appletare da girman da ba za a iya samu ba a cikin zukatan mutane.ra'ayi.
"IPhone ta maye gurbin kyamarar dijital ku, kuma ba ku buƙatar ɗaukar ta. IPhone ta maye gurbin kyamarar kyamarar ku, ta maye gurbin na'urar kiɗanku, ta maye gurbin duk waɗannan na'urori daban-daban," Shugaban Kamfanin Apple Tim Ku A wata hira da ABC's "Good Morning America "Ke amsa tambayoyi game da tsadar farashiniPhone XS Max.
"Za a iya cewa wannan samfurin yana da matukar muhimmanci, mun gano cewa mutane suna son samun sabbin kayayyaki, yin hakan ba shi da arha."Tim Cook ya kara da cewa.
Ƙimar haɓakar gaba ɗaya a cikin farashin iPhone ya haifar da rashin "fayilolin masu rahusa".Ba wai kawai ba, har ma da tsadar farashi ya hana masu amfani da yawa.Kasuwancin Apple na raguwa a duniya, musamman a kasuwannin kasar Sin.
Bayanai sun nuna cewa a watan Nuwamba na 2019, jigilar Apple iPhone a China ya ragu da kashi 35.4% a shekara.Ragewar tallace-tallacen Apple a China ba shine alamar farko ta raguwa ba.Halin tallace-tallacen Apple a China ya ci gaba har tsawon watanni biyu.
Baya ga gasa mai zafi a kasuwannin kasar Sin da kuma rashin goyon bayan hanyoyin sadarwar 5G, "tsada" matsala ce da babu makawa.Ko da Cook ya fashe a cikin wata hira da manema labarai: "Muna sayar da yawa."
Don haka, ban da samfuran asali a kowace shekara, Apple ya yi wasu sasantawa don gwadawaiPhone SEkumaiPhone XRƙananan kayayyaki.
A watan Fabrairun 2016, Apple ya ƙaddamar daiPhone SE, farashinsa a kan Yuan 3288 (nau'in bankin kasa), nau'in na Amurka yana farawa da dalar Amurka 399, kusan yuan 2600.Cook ya taɓa faɗi akan kiran taron: “SabuwariPhone SEa cikin layin samfurin iPhone ya kuma sa mu kasance cikin matsayi mai fa'ida sosai, musamman don jawo sabbin masu amfani da su cikin yanayin mu."
Bayanai sun tabbatar da hakaiPhone SEya samu sakamako mai kyau a kasuwa.Sakamakon binciken CIRP daga kamfanin bincike na kasuwa ya nuna cewa a cikin watanni uku bayaniPhone SEAn ƙaddamar da shi da yawa, na'urar ta sami kashi 16% na kasuwar iphone ta Amurka, wanda ya zama na uku mafi girma na iphone bayaniPhone 6S PluskumaiPhone 6S..
A watan Satumba na 2018, Apple ya ƙaddamar da "mai tsada"iPhone XR, farashin daga yuan 6,499.Duk da cewa masu amfani da yanar gizo sun ci gaba da tsawa a lokacin kaddamar da su, bayanan da aka samu daga baya sun nuna cewa wannan kuma "na'urar allan kamshi ne na gaske".
Bayanai daga Omdia sun nuna cewa a cikin manyan jigilar wayoyin hannu guda 10 na duniya a cikin 2019,iPhone XRmatsayi na farko a cikin jigilar kaya tare da raka'a miliyan 46.3.
A cewar Counterpoint Research, saboda mafi kyawun siyarwaiPhone XRkumaiPhone 11, Abubuwan jigilar iPhone a Indiya sun karu da kashi 41% na shekara-shekara a cikin 2019. Bugu da ƙari, Apple ita ce alamar wayar salula mafi girma mafi girma a Indiya a cikin 2019. Bayan rage farashin iPhone XR da yawa, jigilar kaya ya karu da 41% shekara- a shekara, kuma ya zama alamar "ƙamshi na gaske" na mutanen Indiya.
Don Apple, fitowar sabon sigariPhone SEba wai kawai ya cike gibin farashin yuan 3,000-5,000 na Apple ba, har ma ya bude sabbin kasuwanni.
Shin masana'antun wayar hannu na cikin gida ba za su ji daɗi ba?
Bayan shekaru hudu.Applesake farawa dajerin SEda kaddamar da wani sabon version naiPhone SE.Na'urar tana ci gaba da sanyawa samfur na samfuran "ƙananan farashi" da "kananan allo" na ƙarni na baya.An sanye shi da A13 bionic processor mafi ƙarfi na Apple da allon inch 4.7.Farashin yana farawa daga yuan 3299.
Lokacin da masana'antun daban-daban suka yi ƙoƙarin samun babban allo ta hanyar nadawa fasaha,Applea hankali ya ƙaddamar da ƙaramin samfurin allo.Babu taron manema labarai, kawai je kan layi, yunƙurin Cook zai sa masana'antun da yawa "firgita."
A gaskiya ma, duk da cewa manyan wayoyin hannu sun zama abin da ya faru, yawancin masu amfani da su sun nuna sha'awar kanana da kyawawan ƙananan wayoyi waɗanda a da suke kanana da kyau, har ma da yawa.Apple's hardcore fans, da fatan hakaAppleiya zata sake farawa da samar da iPhone4S classic.Cook ya ce adadin masu amfani (kananan masu sha'awar allo) ya fi yadda ake tsammani.
Ayyukan tuta, ƙarancin farashi, tsarin sauƙin amfani, da isasshen gimmicks, ba wai kawai gamsar da waɗanda suka yi marmarinIPhone, amma kuma yana gamsar da masu amfani waɗanda ke da buƙataAppleilimin halittu amma basu da isasshen kasafin kudi.Kuma wannan zai zama kasuwa mai cike da yuwuwar kuma kasuwa ta fara kan tsari na dubban miliyoyin.
Appleyana shirye ya runtse jikinsa sosai, kuma ƙaddamar da "iPhone mai tsada" abu ne mai kyau a dabi'a ga masu amfani, amma zai zama babban haɗari mai ɓoye ga sauran masana'antun wayar hannu.
Ga masu kera wayoyin hannu na cikin gida, kodayake tasirin ɗan gajeren lokaci ba mai zafi ba ne, amma idan layin samfurin SE ya inganta, kasuwar wayar hannu ta duniya nan gaba za ta kawo mummunan abokin gaba.
Appleya kasance koyaushe "samfurin alatu" a cikin masana'antar wayar hannu.Dangane da rahoton da aka fitar kan kasuwar injuna mai tsayi a cikin kwata na uku na 2019 wanda Counterpoint ya fitar,AppleSiyar da wayar hannu ya kai kashi 52% a kasuwa mai inganci,Samsungya kai kashi 25%, kuma masu kera wayoyin hannu na cikin gida sun yi kasa da kashi 20%.
A wannan lokacin, rage girman girman Apple ya buge, ya ƙaddamar da samfuran fayil ɗin farashin yuan 3000-5000, yana nuni kai tsaye zuwa wayar hannu ta cikin gida.Duba da irin wayoyin hannu da kamfanonin kera wayoyin hannu daban-daban suka kaddamar a bana, yawancinsu sun taru ne a kan farashin yuan 3000-5000.
Farashin iri ɗaya, mafi kyawun sarrafawa, kuma mafi kyawun tsarin ilimin halittu,AppleIPhone SE2 yana haifar da matsala ga masana'antun wayar hannu na cikin gida.
Mafi mahimmanci,AppleHar ila yau, ya ƙaddamar da wani app "Transfer to iOS", wanda zai iya canja wurin bayanan wayar Android zuwa iPhone cikin sauƙi.
"Na yi imani cewa (Sigar mai rahusa ta Apple) tabbas za ta sami tasiri kan wasu samfuran."Shugaban OnePlus Liu Zuohu ya gaya wa rukunin "Jihar" NetEase.
Lokacin aikawa: Mayu-06-2020